We know that the secret to running a smooth United Way workplace campaign requires planning. Taking the time now to analyze and plan will pay huge divendends in the future.
A good rule of thumb: Start your planning one to two months before you kick off your campaign.
Tips from experienced Employee Campaign Managers:
- Confirm top management support and keep them engaged throughout the campaign.
- Build your campaign team and establish timelines.
- Set realistic and challenging goals.
- Promote Leadership Giving and Emerging Leaders' strategies.
- Determine theme and activities. HAVE FUN!
- Promote United Way campaign and build awareness.
- Make the ask. Invite people to invest.
- Report your results.
- Thank contributors for their gift and participation.
- Communicate the work of United Way year round.
Planning Worksheet
To access a worksheet to plan your campaign click here. To access a campaign checklist click here. If you would like assistance in planning your campaign, please contact your United Way Fox Cities' representative.
Co-Worker Survey
Survey your co-workers to find out what their personal views are of United Way.
Campaign Survey- (for company use)
Workshops
Attend a United Way Employee Campaign Manager Workshop or "Lunch & Learn."
To view upcoming workshops click here.
Year Round Communication
While the United Way campaign comes to you once a year, there are numerous year-round opportunities to connect with donors and to help them understand that their contributions are working 365 days a year, creating impact and results you can see.
Here are some suggestions:
- INCLUDE a United Way pledge opportunity in your new hire orientation packet.
- PROVIDE a link on your employee website to the United Way website - www.unitedwayfoxcities.org.
- CREATE year round awareness events that are fun for your organization and promote the United Way message.
- PUBLISH articles about United Way and its member agencies in your company newsletter so everyone can see their dollars at work.
- DISTRIBUTE the United Way electronic newsletter via email or print it and post in breakrooms or bulletin boards.
Ideas to Encourage Employees to Volunteer as a Group:
- ORGANIZE a special meal/picnic for a youth agency or a group of seniors.
- FORM a group to manage an office food drive in the "off season."
- COLLECT donations for a United Way program - blankets, school supplies, health and beauty aids, clothing, etc.
- PROVIDE "lunch and learns" for your employees to hear about the work of United Way.
- SCHEDULE a field trip to a United Way partner agency. Contact your United Way representative for help in scheduling this.
Click here for United Way Fox Cities' Staff Contact Information.
